D a n i e l   C o t t o n



I'm Head of Technology & Innovation at Capgemini and a self-described pragmatic technologist

An experienced, hands-on Engineering Lead.

I'm a human-first technologist, motivated by problems and needs, not software.

I work with the world's leading brands to solve their biggest challenges.

A picture of Daniel Cotton

“Technology is just a tool. A means to an end. It only has value when contextualised.“

True value is what we enable people to achieve.

John Lewis
Home Assurance

Launching a brand-new Internet of Things based home insurance business for John Lewis in under 12 weeks.

Reassuring consumers with prevention rather than cure.
Brand assets and screenshots of John Lewis Home Assurance's website - a proactive home insurance product paired with IoT smart devices and sensors.

Action for
Children (Elf.ai)

Crafting an interactive in-store installation to help Action for Children raise money for vulnerable children.

We drove over 90% of our visitors to a donation increasing store donations by 30%.
Various screenshots of the Elf.AI installation from Action for Children's 2019 pop-up store. It is a festive themed touch-screen experience where gifts are recommended based on emotional response to images..

“Every project is an opportunity to raise the game. To challenge what's accepted and dare to be better.”

Only by innovating can we stay relevant.

World Rugby
Sevens Series

Re-imagine the fan experience to help the Sevens Series engage new audiences.

Launching a prediction game in just 2 weeks.
Various screenshots of the World Rugby Sevens Series Predictor app and Live Match Dashboards.

Johnnie Walker
My Edition

Crafting a brand-new personalised product offering for one of the worlds most loved brands.

Building a luxury personalisation experience to create your perfect whisky.
Various screenshots of the Johnnie Walker My Edition web application and photographs of the personalised whisky bottles that were sold.

Have a problem you need help with?

Let's talk.

[email protected]